You Earn 5% of Deal Value or ₹820 Per ScreenWhichever Is Higher

  • Zero inventory
  • Zero service headache
  • ICE manufactures, delivers, installs, and supports

You are our permanent lead owner. Your referrals help us grow together, and every successful referral can become a lifetime source of passive income for you.

ICE — India's Most Trusted Television Manufacturer

IndiGo Runs ICE Screens. So Does WeWork. So Does Baskin Robbins.

Not case studies from years ago. These are clients running ICE hardware today. Nothing curated. Nothing rotated out. As a partner, this is the standard behind every deal you bring us. Verify it yourself.

Introduce a Client, or Sell to Them Yourself. Either Way, ICE Ships the Screen.

The only real difference between Referral and Reseller is who sends the invoice. A third model, Bundle Partner, is on the way.

Referral Partner
Model 01
Referral Partner
You Introduce. We Execute. You Earn.
Know a business looking for display solutions?
Simply introduce them to us.

Our team will take care of everything—from understanding their exact requirements and tailoring the solution to closing the sale, delivery, installation, and after-sales support.

Once the sale is completed, you receive your referral reward straight into your ICE Verified bank account.
Your Referral Reward
₹1,000, or 5% of the deal — whichever pays you more
Apply as Referral Partner
Reseller Partner
Model 02
Reseller Partner
You Sell. We Fulfil. Let's Grow Together.
Want to offer display solutions to your customers?
Simply purchase and resell at your price.

Every screen is priced specially for our partners.

Our team takes care of everything—from logistics and delivery to installation and after-sales support—so you can focus on winning customers and closing more deals.
You Earn Per Screen
Your full margin — ₹3,000–₹6,000
Purchase At Discount, Sell upto MRP
Apply as Reseller Partner
Bundle Partner
Coming Soon
Model 03
Bundle Partner
For partners who want to integrate ICE's software (ICE Signage, HotelMode) directly with hardware they already own. No new screens needed -- just add our software layer to their existing setup. We are finalising this model.
Details Coming Soon
Register your interest to be notified first
Notify Me at Launch

Apply Today. Verified Within 24 Hours.

Five steps, laid out exactly as they happen below -- nothing vague, nothing left for you to guess. Apply, verify, and you are approved before the next working day ends.

1
Apply As Partner
Click "Become a Partner" to open our application form relevant to your partnership model.
2
Fill KYC Information
Complete and submit your Aadhaar, PAN, and bank details in the form -- GST too if you are a Reseller Partner.
3
KYC Verification
Our team verifies your submitted documents within 24 hours on working days. No paperwork, no branch visits.
4
Approval
If your documentation and application meet our criteria, you are approved and receive your official ICE Partner ID.
5
Start Earning
Once approved, refer or resell your first screen and see exactly what you would earn using the calculator below.

Add the Products. Watch the Number Build.

Add every product in this deal, one by one -- hotel TVs, commercial displays, digital standees, whatever the order includes. We total up exactly what you earn as you go, whether you are referring the sale or reselling it yourself.

Referral Partner
Reseller Partner
1
+
Your Estimated Earning For This Deal
Add a product above to see your earning.
Referral: You earn ₹1,000 flat or 5% per unit -- whichever is higher. An 18% deduction applies before payout, as shown above.
Every promise on this page is written down.
Payout dates, GST treatment, who owns your leads -- our Partnership Constitution puts it all in writing, article by article, so you never have to just take our word for it.
Read Our Constitution

Questions Partners Actually Ask

The things partners ask us most often -- answered plainly, before you need to ask.

Your gross incentive is calculated on the full deal value the client pays. GST on that incentive is deducted before payout, and the exact breakdown -- gross, GST, and your final amount -- is always shown to you in the calculator above before you commit to anything.
Yes, under Section 194H. TDS is 2% if you have shared your PAN, or 20% if you have not, and only applies once your total payouts cross ₹20,000 in a financial year. This is standard for any incentive-based income in India, not specific to ICE.
Your tier (5% to 8%) is confirmed during onboarding based on your business profile and expected order volume. Once set, you can always see your exact tier and margin using the calculator above.
That client stays linked to you. Article IV of our Partnership Constitution is explicit: ICE will never go around a partner to deal with their client directly for a new sale. If this ever happens, it is a violation of our own written commitment to you.
Yes. Many partners do both -- refer deals they do not want to fulfil themselves, and resell the ones they do. Message us on WhatsApp to get set up for both.
On a fixed, announced date every month -- not "sometime after the sale." Article II of our Constitution commits to this in writing. Your Partner Relationship Manager will confirm your exact payout date during onboarding.